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Content Strategy for Small Businesses - Where to Start?
Marketing
Everyone seems to be talking about content strategy like the new Grail thaturgently needs to be acquired. But there is nothing new: content marketing isas old as Google and there is no quick fix, only good strategies. Let's discussthe right…

Success depends on the plan
Education
Ensuring that each project is successful depends primarily on its planning.Have you ever found yourself working on a project before you even had the timeto think about it and plan it correctly? Project management involves a thoroughunderstanding…

Digital Marketing Definition
Marketing
Digital marketing covers all marketing activities deployedonline to connect with customers or prospects.
Businesses use digital channels such as Google searches, social networks,e-mails and websites to connect with their customers or prospects.
Consumers…

Internalize or outsource its development: how to choose?
Education
There will be a moment in the development of your business where you will
have to decide between creating an in-house tool or using a standard version.
Here are some tips to simplify this difficult situation.
Developing your business involves…

5 Mistakes Made on Social Networks by Entrepreneurs
Social Media
Nowadays, being on social media is a must for small and medium businesses.
Platforms like Instagram, Facebook and Twitter are the perfect digital spaces
to introduce your product and create a community around your brand. Unlike your
personal…

Best 13 tips to boost your sales during the holidays
Marketing
The end of year celebrations is fast approaching! It's high
time to see how you can use your social networks to optimize your sales,
whether for your online store or your physical store. How do you make sure you
can get the most out of the…

Zero-Party Data: What is it?
Marketing
In its last report, Forrester announced that the zero-party
data would weigh even more heavily with the restrictions of Safari and Chrome,
the search engines most used daily. Third-party, second-party, first-party ...
and now zero-party, but…

Identity Resolution and the evolution of the ecosystem
Marketing
It's no secret that the martech and adtech industries are
becoming extremely complex to grasp. In an ever-changing ecosystem, marketers
and advertisers are still trying to catch up with the latest advances in
platforms and new technologies.…

Optimize your media strategy with your data
Marketing
In recent years have amassed large amounts of data
(legally, of course). Yes, what now?
Of course, it is essential to have first-party data, but in itself, it's a
bit like being dressed on its 31th with nowhere to go. In the end, having these…

Six Cover Letter Greetings for Every Situation
BacklinksBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











How to Set Up Google Analytics for WordPress
SeoBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











A Comprehensive Guide to Local SEO in 2018
Backlinks, Content Marketing, SeoBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











How to become a best sale marketer in a year!
Content MarketingBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











Google Analytics Get the data you need to make
SeoBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











13 of the Best SEO Tools for Auditing and Monitoring
BacklinksBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











Self-Driving Cars Will Hit the Road in a Few Weeks
Content MarketingBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











How to be more productive usgin sticky notes
Content MarketingBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











Wordpress.org vs WordPress.com: What’s the Difference?
Content MarketingBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…











LinkedIn Just Relaunched Company Pages as LinkedIn Pages
Content MarketingBy Wolf Richter, a San Francisco based executive, entrepreneur, start up specialist, and author, with extensive international work experience.
Leveraged loans,” extended to junk-rated and highly leveraged companies, are too risky for banks…